SEO vs SEO 2.0: Top 15 Differences

The below are some of the differences between SEO and SEO 2.0

SEO	SEO 2.0
Link building, manually adding them, submitting static websites to directories, link exchange, paying for links	Getting links, enhancing it by certain actions like blogging, writing pillar content, creating link bait, socializing
On site optimization for spiders: example repetitive page titles concentrating (solely) on keywords	On site optimization for users. Example: Kick ass post titles
Competition: You compete with others to be on the first page/in the Google top 10 for keywords	Cooperation: You cooperate with each other submitting fellow bloggers to social media or voting for them, you link to them
Barter: You give me link and only then I will give you one	Giving: I link you regardless whether you link back, but in most cases you will, more than once
Hiding: We’re not doing SEO, we can’t show our client list publicly, impersonal SEO company	Being open: Welcome our new client xyz, we are proud to work together with them, Rand Fishkin and his team
keywords	tags
Optimization for links	Optimization for traffic
clicks, page views, visits	conversions, ROI, branding
DMOZ	del.icio.us
Main traffic sources: Google, Yahoo, MSN	Main traffic sources: Stumble Upon, Niche social news sites, Blogs
one way communication	dialog, conversation
top down	bottom up
undemocratic, who pays most is on top	democratic, who responds to popular demand is on top
50% automated	10% automated
technocratic	emotional