SEO vs SEO 2.0 Comparison

SEO	SEO 2.0
Un-Natural Linking: Gain backlinking by submitting to directories, link buying, and manually adding links from requests. Optimized for links.	Natural Linking: Gaining links through socializing, blogs, forums, automatic linking with our seo 2.o search exchange community. Optimized for traffic and sales conversions.
Quantity: by keyword stuffing and repetitive titles and descriptions, Designed for the search engine spiders in mind. Optimized for keywords	Quality: by making things completely unique using LSI content structure with no keyword stuffing. Designed with not only the search engines but focusing on the human viewer. Optimized for tags.
Competition: webmaster fight each other trying to gain the best advantages to gain top 10 positions	Cooperation: Web master help each other by linking to one another and build into a strong community so they each get better rankings.
Introverted: We’re not doing SEO, no we can’t show you our client lists so don’t ask, secretive SEO companies	Extraverted: Welcome our newest client “company X”, we are glad they decided to join our family.
Optimization: clicks, page views, visits	Innovation: sales conversions, ROI, company branding
Link Structure: Inbound links to the home page only. Links from the home page to the interior pages.	Link Infrastructure: Inbound links to all pages. Links form interior pages out to the home page.
Non-Authoritative: Building your site from the top down. Putting all your emphasis on your home page.	Authoritative: Building your site from the bottom up. Making each page just as important as the home page.
On-Page Optimization: Cleaning up code, adding keywords, and writing content.	Off-Page Optimization: Gaining links, joining networks, social bookmarking, and exchanging links.